BERNINA 740 Product Information

The BERNINA 740 is a feature-packed sewing machine designed for sewists who demand quality, precision, and creative freedom. Part of the next-generation 7 Series, it was introduced as a machine that excels at sewing, quilting, and embellishing . It combines innovative technology, such as the BERNINA Hook system and the BERNINA Dual Feed, with an intuitive user interface to make complex sewing projects feel effortless. The machine is known for handling everything from delicate silks to heavy-weight denim with ease, providing a quiet and precise sewing experience .

Key Specifications

Key Features

Stitch Quality & Technology

• BERNINA Hook System: Provides superior stitch quality, is quiet and precise, and uses a jumbo bobbin that requires fewer changes during sewing .

• BERNINA Adaptive Thread Tension: Automatically adjusts the thread tension for each stitch type and fabric, ensuring perfect stitch quality on both the front and back of the fabric .

• BERNINA Dual Feed: An integrated, dual-feed system that feeds fabric from the top and bottom simultaneously. This ensures even, precise sewing on difficult fabrics like velvet, leather, and multi-layered quilts .

• BERNINA Stitch Regulator (BSR) Compatible: The machine is ready for use with the optional BSR foot, which ensures perfect, even stitches during free-motion quilting .

Design & User Experience

• Large Work Area: With 10 inches of space to the right of the needle, it is ideal for managing large quilting and home decor projects .

• Intuitive Touchscreen: The 4.3" color touchscreen offers clear navigation, on-screen tutorials, and the ability to see stitches in actual size. It also features a help function and an "eco mode" .

• Personal Memory: Allows you to save your favorite stitches, patterns, and stitch combinations for easy access .

Convenience & Automation

• Automatic Thread Cutter: Cuts both the top and bobbin threads at the touch of a button or automatically at the end of a seam .

• Automatic Presser Foot Lifter: Raises and lowers the presser foot with a button or hands-free using the Free Hand System (FHS) knee lifter .

• Automatic Buttonhole: Features a one-step buttonhole with a sensor that measures the button to create a perfectly sized buttonhole .

• Needle Up/Down & Pivot Function: Programs the needle to stop in the up or down position and includes a pivot function for easy turning of fabric at corners .

• USB Connectivity: Allows for importing and exporting stitch patterns and for updating the machine's software .